Expin’s Influencer Network Brings Vacheron Constantin’s Heritage to Life
To celebrate 270 years of artisan watchmaking, Vacheron Constantin partnered with Expin to curate a handpicked group of luxury-focused creators for an exclusive showcase at Al Qana, Abu Dhabi — blending heritage storytelling with aspirational reach.
Mark a historic anniversary while amplifying Vacheron Constantin’s prestige in the GCC
The brand needed to host a celebration that not only honored its craftsmanship and history, but also resonated with high-value audiences in Abu Dhabi’s luxury market. The challenge was to capture the exclusivity of the event and translate it into content that would travel beyond the venue.
A curated selection of high-caliber influencers to embody luxury storytelling
Expin identified and managed 15 premium lifestyle and watch enthusiasts with strong resonance among affluent GCC audiences. These creators attended the Al Qana showcase, producing Instagram Reels and imagery that highlighted the artistry, legacy, and sophistication of Vacheron Constantin’s timepieces — seamlessly aligning with the brand’s identity.
The activation delivered targeted luxury reach and high-quality content:
Content Creators
Reel Views
Total Follower Reach
Hundreds of engaged fans—and counting
Take Full Control of Your Success
From simple startups to complex enterprises, Expin adapts to every business—no matter the size or structure.